Zuhause is a nightclub created to bring quality entertainment to the region of Boituva, São Paulo, Brazil. As a result of the pandemic, people feel the need to return to “normal”, that said, the need for entertainment, music, well-being and gastronomy at night is remarkable.
To be a modern, comfortable, safe and welcoming place for the public and at the same time bring fun added to good music and gastronomy, always aiming to provide a good experience for the customer. Zuhause also intends to ascend and expand through branches in its region.
The brand name is the translation of “at home” from the German, the original written form is “Zu hause”, however in the brand context the name can be written as Zuhause.
Following a more minimalist and refined style, the symbology of the roof of a house represents the house in a simple way.
The star is the representation of heat, joy, energy, the glow in the night that is Zuhause and complements the symbology of the house.